Wednesday, December 13, 2006

Shameless Opportunist Alert: Wyeth Pharmaceuticals

Wyeth Pharmaceuticals is very crafty -- they have a number of women doctors (women of color, no less, oh, and one male doctor) on their site "knowmenopause.com". What gets served up, when you click through, is basically a soft-sell for hormone therapy, which looks a lot more attractive in the graphics, than the other alternatives -- exercise (signified by barbells, which a lot of women are not keen on) and alternative treatments (indicated by a peapod -- soybeans, perhaps? tho' given that most people have never actually seen a soybean in its pristine state -- with the exception of me -- their reaction to "alternative" therapies probably isn't going to be that friendly).

I can only hope that women have enough sense to see through this site as a blatant pitch for hormone therapies and pharmaceutical products. Consider the source.

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